State Of Intent

The main concept for main product is to show the audience true quality music and showing the beauty of music as an art form with artist most people will not have heard of and are future upcoming superstars of alternative/indie. It will fit into the specified brief with the use of intertextual references and connotations that will all link to the genre. With this it will attract the specific audience as it will be unique and feel genuine with high quality photoshoots and personal notes that are involved throughout the magazine. Adding a level of personal connection with the reader. It fits the core values of Abstract publishing which looks at music as a pure art form rather than getting the most popular and controversial news. Publish quality over quantity. The representations would show what the artist is passionate about and people who dominated the genre and changed the genre to what it is today. In addition, represent their culture and how they challenge themselves to diverse and challenge themselves with society and the overall competition of the music genre. 

 

The use of media language gives a retro like vibe to and colour palette to exaggerate the idea of the creativity and relaxing effect that website. Most websites go for a simplistic or minimalistic look to just cover mainstream music, but this website would be different to other which follows the values of the abstract publish of publishing true quality and art compared to others. On are other pages to promote media on the artist and future release of magazines and would have links to certain playlist that people can listen to which would include serval artist that people may have no heard or the link with the artist they like and perhaps become fans of and they can get more information of them on our websites as well as magazine. Will also have videos of artist explaining their experiences at festivals and their performances. With This the website will add all of this together with fun bouncy animations that will hook the reader as the website feels like it is alive talking to the reader. 

 

With both products ill synergises the two products (Magazine & Website) I will have the abstract logo on both products to create the link between the two. This will not only create an online and real-life audience but converge them due to the log relating to both products In addition being a part of both with give rewards such as the magazines having more exclusives and far more information, whereas the websites will offer discounts and may other bonuses due to it being easily more accessible for readers than magazines but incite towards magazine purchases. With this advertisement of social media platforms on both products will create even more constructive interaction with both audiences and create a wider audience that relates to the product known as Abstract magazines.